The Identity V "NEO" Series Collaborative Pop-up Store Arrives in Hong Kong from April 18 to 21
Japanese creative brand "Tohakusha" has collaborated with renowned illustrators to bring characters from the hit game Identity V into the "TOKYOneo" and "KYOTOneo" series. These two highly discussed collections will make their debut during this year’s Easter holiday at a special 4-day pop-up store at D2 Place, Lai Chi Kok.
This Hong Kong exclusive event brings both themes together, featuring over 30 unique items. It also marks the very first time this series has held a pop-up event outside of Japan. Multiple popular Japanese creators have participated, reimagining game elements through their unique artistic lenses. Set against the backdrops of "Neo-Tokyo" and "Neo-Kyoto" in the year 2045, they have crafted original works with two distinctly different styles.
Overseas Debut! Hong Kong Exclusive Event Perks
The pop-up store is themed around a unique "Neon x Wafuu (Japanese Style)" worldview. It will run for four consecutive days during the Easter holiday (April 18–21) at D2 Place. In addition to a wide selection of merchandise, the venue will feature near life-size character standees beautifully rendered by the illustrators—perfect for photos!
Furthermore, customers who spend HK$60 or more at the event will receive an exclusive Hong Kong Pop-up Limited Edition Postcard. Quantities are limited and available only while supplies last.
Sneak Peek at Merchandise
Both "NEO" series collections—including popular items like badges and diorama acrylic stands—are being shipped directly to Hong Kong. Fans can purchase their favorite items on-site without having to travel to Japan!
To ensure as many fans as possible can get their hands on these items, Entry Passes will be distributed every morning. Please stay tuned to official announcements to plan your visit. For more details, follow the D2 Place social media accounts and the official event Instagram.